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Car Leads

Nearly 60 million car sales leads delivered to our industry partners and car dealers since 1995, helping to sell millions of vehicles.

Products, Features and Benefits

AutoWeb has been providing leads to auto dealers since 1995. And as the world's first automotive marketing and referral service, we continue to innovate with new technologies, car lead management tools, and products that provide you with the very best internet car dealer leads in the industry.

Each and every AutoWeb product and service is designed with four things in mind: to help you sell more cars, close more deals, get new customers, and keep them for life! AutoWeb offers a variety of groundbreaking products to help not only capture car leads for salesmen, but to convert these high quality car dealer leads into automobile sales. Read more about our dealer lead products below.

Lead Products

New Car Leads

Get quality new car customers from our popular AutoWeb sites where millions of car buyers research their vehicle purchase each month, and from our marketing network.

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User Car Leads

Take the hassle out of marketing your used car inventory with the AutoWeb Used Car Program. Pay only for the online and phone leads you get - no monthly subscription fee and no listing fees!* *Not available in some states.

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Convert your website visitors with compelling call-to-action and engagement offers. It’s extremely effective.

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Website Traffic

Our proprietary technology targets high quality automotive consumers while they are actively researching their next vehicle purchase and presents them with targeted offers based on the make, and model of interest, and ZIP Code. We deliver these consumers straight to your website for maximum conversion!

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Payment Pro®

AutoWeb’s Payment Pro® provides online car shoppers with instant and customized monthly car payment options based on individual credit and inventory eligibility, while delivering pre-qualified leads directly to dealers.

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Custom Messaging™

Custom Messaging™ allows you to promote your dealership's customized offers by marketing to online consumers before and after they submit a quote request.

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Sales Performance Reporting™

Member dealers can request Sales Performance Reporting™ from AutoWeb to optimize their sales processes and improve their business. Find out how Sales Performance Reporting, including IHS Lost Sales Reports, can help you!

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Get Started

From high-quality website traffic, award winning car leads, and data-driven audience retargeting to a laser focus on technology and expanding product lines, we help our industry partners grow their customer base, close more deals, and sell more cars.

Products of Interest

You're in good company

AutoWeb consistently ranks as a top New Car Lead Provider

Auto Dealer Today - Gold New Vehicle Lead Provider logo
DrivingSales Dealer Satisfaction Awards - Highest Rated New Car Leads logo
DrivingSales - Top Rated New Car Lead Provider logo
Auto Remarketing - A Power 250 Company logo
DrivingSales - Most Valuable Insight Award logo
Auto Remarketing - A Major Player in the Used Car Industry logo


To Our Valued Customers

We appreciate your referrals. Fill out this form to qualify for our Refer A Friend promotion. Our gift to you is $500 in credit and $500 in credit to dealership that you refer to us.*

It's easy to apply!

To redeem this offer, please fill out the form on this page. Once the referred dealership is signed on for the AutoWeb program, your account will be credited $500 and the referred dealership will receive $500 off their first invoice.

Your Information

Referred Dealership

Refer A Friend Conditions*

Referring and referred dealer receive a one month $500 credit on their account at end of referred dealer's 90 day term.

Referred dealer must complete a minimum of a 90 day term as an AutoWeb Member Dealer.

Referring and referred dealer must be current in their payments to AutoWeb at the time credit is processed.

Referred dealer must be unsubscribed as an AutoWeb Member Dealer for at least 6 months.

Referred dealer cannot receive any promotion of any kind.

Get Car Sales Leads

Award-winning internet auto leads backed by in-depth data. Increased business for you.

On-Demand Lead Estimate

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