Ford executives point to the iconic status of the Mustang and Explorer, suggesting that the crossover segment begs for such a vehicle, and claiming that the Edge fits the bill. In fact, they're confident that more than 100,000 of these new wheeled icons will sell in the U.S. each year, taking their share of what Ford expects will be a three-million-strong segment within a few short years. Because of its role in this blossoming market, not to mention Ford's need for a profitable hit, executives see the 2007 Edge as “the single most important launch of the year.” How's that for pressure?